What is a conversion message banner
The Conversion Message feature is a personalised announcement banner displayed on your website.
It is designed to help drive purchases by reminding referees or new customers with an active coupon code that they can get a discount with their first order because they have been referred.
Why you should enable the conversion message banner
There are lots of reasons why you should enable this feature:
- We’ve seen an average increase of 20% in purchase rate amongst our clients using it.
- You can personalise your message to include for example the referrer name, the incentive or the reward validity period
- You can customise the design to match your brand and look native to your site
- You can AB test both the copy and the design
How do you set it up?
Setting up the conversion message to your site is straightforward. We simply require an additional tag to be placed on the page where you wish the message to be displayed for your new customers to see.
We would normally recommend displaying this on your homepage, but you can choose to have it visible anywhere, normally where you get a lot of traffic or visitors from.
You’ll find these instructions in the Mention Me dashboard, under Settings> Integration Instructions>
Recommended integration>Conversion message
Watch this video to learn more about the referee conversion message banner and some live examples from some of our clients.