As part of your Mention Me onboarding journey, completing key objectives, can help you unlock the 5 Unique Capabilities our Advocacy Platform has to offer.
One off Historical Order Data upload
By uploading your customers historical order data, you're able to access advanced features such as Extended Customer Revenue (ECR) and Predicted ECR much sooner as the algorithms will have enough data to start segmenting and predicting.
If your business model is a subscription or part subscription, we need some additional data to ensure you get the full value out of our Customer Advocacy Intelligence platform and gain a much better understanding of who your most valuable customers are.
Marketing Automation Integration
With access to our segmented data you can power automations and workflows in the rest of your tech stack and campaigns to target the right customer with the right message at the right time.
The Merchant API can be used to access data about your customers as well as configuration data for Mention Me. You can use it to perform common actions like marking a customer as eligible for a reward, or retrieve details about a customer, e.g. their segments or how often they've shared.
Ensuring that the javascript tags you implement to power your MEntion Me journey contain all our recommended parameters, not only allows you to create customer cohorts which provide curated experiences for different types of customer, it also allows for a greater and more in depth view of your customers and how the referral programme impacts your them.
Mention Me are the only platform that is able to calculate your Earned Growth score, other tools will not have this capability.
